Direct mail · Credit-data mail
Reach the buyers whose credit is ready before they are.
Prescreen campaigns built on bureau data — firm offers of credit done right, with compliance handled and responses tracked call by call.
Real campaign35 soldTeam Mazda
First-class APR postcard
7,142
Mailed
515
Responses
7.21%
Response rate
DMS-matched · 35 sold · $244K gross · 154 RO's · $53K service
Every response tracked to the household by UpDash — calls, QR, web and showroom — then sold units, RO's and gross matched back in the store's DMS.
Tri-bureau prescreen audiences
FCRA-compliant firm offers of credit
Special-finance programs that report real sold units
How credit-data mail runs
Same measurement. A completely different play.
Data source — Tri-bureau prescreen data (Experian, Equifax, TransUnion). Here's how this one executes, end to end.
Step 1
Prescreen the bureau
Tri-bureau criteria you set — score bands, thin-file, recent inquiries — return only households that qualify.
Step 2
Make a firm offer
FCRA-compliant firm offers of credit, handled right — the piece a special-finance buyer actually responds to.
Step 3
Route to the deal
Responses flow to your special-finance desk and every funded deal reports back — real sold units, matched.
Real campaigns
More credit-data mail, matched to the DMS.
Every number DMS-matched by UpDash — the response, sold units, repair orders and gross each mailed list actually produced.
Real campaign18 soldKia of LexingtonKY
CAP approval letter
9,000
Mailed
275
Responses
3.06%
Response rate
DMS-matched · 18 sold · $104K gross · 66 RO's · $15K service
Real campaign24 soldEnterprise KIA
Payment-reduction notice
7,500
Mailed
70
Responses
0.93%
Response rate
DMS-matched · 24 sold · $109K gross · 40 RO's · $9K service
Real campaign24 soldAudi West Palm BeachFL
VIP lease-exchange letter
4,000
Mailed
82
Responses
2.05%
Response rate
DMS-matched · 24 sold · $15K gross · 83 RO's · $35K service
Measured, always
And this is the dashboard it gets.
The real credit-data mail campaign dashboard from UpDash — the funnel, and response activity by day split by source. Not a report you have to believe; a screen you can audit.
Pre-Qualified Credit · Campaign #4848
Demo Motors ChevroletLiveDirect Mail
In-home May 10 · 15,000 pieces
15,000
Mailed
in-home May 10
528
Responses
3.5% response rate
176
Appointments
33% of responders
61
Sold
matched in the DMS
$198,400
Gross
$3,252 avg / sale
Response activity · first 14 days
Hover the days · try “Split sources”
Every response, one workspace
The leads land here — click one, the drawer opens.
Every call to the tracked number and every scan off the piece becomes a lead in this list. Open one: the call recording with its AI summary, the household's vehicle and financials, and the exact variable data printed on their piece.
Leads — Database Buyback #26041
8 leads · click a row for the full record| Name | Status | Received | Last Activity | Response | |
|---|---|---|---|---|---|
| ME | Marcus Ellison2(555) 014-2260 | Hot | Aug 15, 2026 4:12 PM | 2h ago | CallAppt |
| PN | Priya Natarajan(555) 014-9925 | Hot | Aug 15, 2026 11:38 AM | 5h ago | QR |
| RC | Renee Calloway(555) 014-8841 | Warm | Aug 14, 2026 9:02 AM | 1d ago | SMSWeb |
| WO | Wendell Okafor1(555) 014-4407 | Needs Attention | Aug 14, 2026 6:44 PM | 1d ago | Call |
| GP | Gail Petrakis(555) 014-5583 | Cold | Aug 13, 2026 1:20 PM | 2d ago | Web |
| AR | Alma Reyes-Fuentes3(555) 014-1178 | Sold | Aug 12, 2026 3:05 PM | 3d ago | CallShowroomAppt |
| DP | Desmond Pryor(555) 014-6602 | Follow Up | Aug 12, 2026 10:11 AM | 3d ago | SMS |
| CL | Curtis Lindqvist(555) 014-7714 | Warm | Aug 11, 2026 5:52 PM | 4d ago | QRCall |
Page 1 of 1 | 8 Leads
Run credit-data mail in your market.
Thirty minutes, your market, real screens — we'll walk a live campaign from launch to DMS-matched sale.
We sell texting for a living — try us.