Skip to content
Xcel Media Group

SMS campaigns

The channel your customers answer in minutes.

One blast to 9,000 of your own customers, 804 replies, and every reply answered by a human or Carly, our AI — in seconds, in a real conversation. This page is a tour of the actual product, on demo data, ending with the compliance layer that lets you sleep.

9:41
RC

Renee Calloway

Text Message · Today 10:02 AM

Hi Renee — Dan at Demo Motors Chevrolet. Still driving your 2021 Equinox LT? We're paying over book on clean trades this month.
Delivered 10:02 AM
Wait, seriously? How much over?
Enough to be worth 15 minutes. Free appraisal Saturday at 10?
Yeah, that works 👍
Text Message · SMS

Chapter one

The blast, graded past the send.

4,650 texts out the door at 9:41 AM. By lunch you know exactly what happened to every one: delivered to carriers, replied, or opted out — no vanity 'reach' number in sight. Flip between drops; each one keeps its own scorecard.

app.updash.com/campaigns/dashboard?cid=4823#sms

SMS Performance

Drove 410 replies · Deployed 07/09/2026 to 986 recipients

Demo Motors Chevrolet

(904) 298-6629

Hi [fname]! This is [appt_contact] reaching out from [dealershipname]. Quick question: Are you still driving your [current_year] [current_make] [current_model]? Reply STOP to opt-out

Delivered

986

Sent

Deployed 07/09/2026

410

Replied

41.6% response rate

164

Opted out

16.6% unsubscribed

246

Conversations

replies minus opt-outs

Delivered to carriers100% · 986 / 986

Appointments

246 Conversations17 Appointments6.9% Appt Rate All Time

July 2026

SMTWTFS
28
29
30
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1

Sat, Jul 11

3 appts

  • 10:00 AMShoteya Coleman
  • 1:15 PMDominique Kelsey
  • 3:30 PMJayda Hurdle

Campaign-scoped: only conversations whose first reply landed on or after the campaign start count — and repliers who opt out are subtracted, not hidden.

Product UI · illustrative data

9.9% of recipients replied to Drop 1. And a reply here means a conversation — repliers who opt out are subtracted, not buried.

Chapter two

Replies become conversations, not counts.

This is the workspace your replies land in: every thread labeled, assigned, and answered — by your team during the day, by Carly AI at 11 PM when a customer wants to know if she's a real person. Click the threads; watch the STOP thread too. That one matters.

app.updash.com/sms

Conversations

4 Search
TW

Tanya WhitfieldHot

(555) 014-7702 · Trade-Up Blast #4823

Reply to Tanya
STOP honored automatically — opt-outs are logged, suppressed from every future send, and counted on the blast report.
Product UI · illustrative data

Chapter three

The dashboard ties it to appointments and sold units.

Replies are the start, not the score. The campaign dashboard runs the thread all the way down: 804 replies, 377 conversations, 96 appointments set in-thread, 21 sold units matched in the DMS.

app.updash.com/campaigns/dashboard

Trade-Up Blast · Campaign #4823

Demo Motors ChevroletLiveSMS

Deployed May 6 · 9,000 sent

9,000

Sent

98% delivered

804

Replies

8.9% reply rate

377

Conversations

human + Carly AI

96

Appointments

set in-thread

21

Sold

matched in the DMS

Response activity · first 14 days

RepliesConversationsAppts
1234567891011121314

Hover the days · switch channels above · try “Split sources”

Product UI · illustrative data

Chapter four

The compliance layer, in writing.

TCPA is the reason most GMs never text their database — and the reason we built compliance into the pipe instead of a policy binder. Here's exactly what runs on every send.

01

10DLC registered

Every campaign sends from a registered 10DLC number with a carrier-approved use case. Carriers know who's sending before the first message leaves — that's why the delivery bar reads 98%.

02

Opt-outs are automatic

STOP, UNSUBSCRIBE, CANCEL — honored the second they arrive, logged with a timestamp, and suppressed from every future send. No human in the loop to forget.

03

Quiet hours enforced

Blasts deploy inside TCPA calling windows, in the customer's local time. Nobody gets a dealership text at 6 AM — and nobody screenshots one either.

04

Everything on the record

You text your own customers — people with a business relationship with your store — and every send, reply, and opt-out sits timestamped on the blast report you just saw.

Why this matters

Texting your database is a privilege you can lose.

Blast tools treat opt-outs like a footnote. We print them on the front of the report, subtract them from our own reply numbers, and suppress them forever — because the vendor that shows you the opt-out rate is the vendor you can hand your customer list.

Text your database this week.

We'll show you a live SMS campaign — the blast, the conversations, and the appointments they set.

We sell texting for a living — try us.